Folger Shakespeare Library

Will & Jane was a temporary exhibit hosted in the great hall of the Folger Shakespeare Library. The Library desired a playful, contemporary design to combat the impression that Shakespeare is old and stuffy. Sam worked with the large orange exhibit frames previously designed for the space by Pentagram. She based the graphics' custom shapes on stage spotlights to tie into the celebrity theme. Additionally, Sam designed associated elements such as the logo, exterior signage, and print brochure.

She went on to design three more temporary exhibits for the space.